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Frequently Asked Question

Tracking Only Specific URLs In A Message-

Category:  All  ›  Reports and Tracking-  ›  Opens, Clicks and Forwards
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Answer

On the "Create Campaign" screen, if you click the "Track Clicks" option, MailChimp will automatically find all your links and change them to redirect URLs on our server. That way, when someone clicks a link in your email, they're first sent to MailChimp, then quickly redirected to your original destination. This is how we track clicks.

But let's say you don't want all your links to be tracked. Maybe you don't like the fact that the URLs are changed to our redirect scripts. Maybe you're sending something with financial content, where security and privacy is extremely important, and you don't want our redirect URLs to look "phishy" to your recipients.

There is a way in MailChimp to add tracking code to only the URLs you choose.

Here's how: Instead of clicking the checkbox to "track clicks" you'll use our *|URL:|* tracking tag.

For example, if you only wanted to track clicks to this link:

Visit <A href="http://www.mailchimp.com/">MailChimp!</A>
You'd do this:
Visit <A href="*|URL:http://www.mailchimp.com|*">MailChimp! </A>

Last Update: Dec 7, 2009
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