In order to send emails from MailChimp, you must agree to our terms of use.
Also, we require that your emails comply with the U.S. CAN-SPAM Act.
As a responsible email marketer, you need to read and understand the CAN-SPAM rules. If you break the rules, you could be liable for hundreds of dollars for each recipient that you sent non-compliant messages to.
MailChimp is not a lawyer. He's a monkey. And an imaginary monkey, at that. So we can't interpret the law for you. You should consult with your own attorney for any specific questions. But we can give you a few guidelines:
- You may not falsify your contact information or subject line.
- You absolutely, positively MUST include our unsubscribe link on your campaigns.
- You must include your contact information inside every promotional email that you send, including a physical mailing address or a PO Box. (Not a website or email address.)
- Even if you are outside the US, our servers live in the US so we have to make sure US standards are observed.